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Be a part of our 550,000 member community of multisport athletes. Membership benefits include a subscription to the quarterly USA Triathlon magazine, discounts from USA Triathlon partners, inclusion in the national rankings, excess accident insurance at events, and savings at races. To see why you should join or renew today, visit the membership benefits page. Already a member? Login below.

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About the Certified Multisport Retail Program

Are you the owner or manager of a running, bike or multisport shop that is looking to reach multisport athletes? Multisport has seen unprecedented growth across the country in recent years and USA Triathlon has sustained a consistent growth pattern for the last two decades. Our membership base exceeds 477,000 and includes athletes, race directors, coaches, clubs, officials and fans. In 2014 we recorded the second-highest number of annual members in the organization’s history – following a record year in 2013. In addition to serving our members, the number of sanctioned events continues to rise each year, offering more opportunity for interested stakeholders to get involved with the multisport lifestyle.
Did you know that the median household income of USA Triathlon members is $134,000 and over $3.4 billion is spent on triathlon-related goods and services annually by our membership? In addition, members say they are 86% more likely to purchase a product if it is endorsed by USA Triathlon and 67% of our membership considers themselves business leaders within their respective communities.
You can take advantage of the increasing interest in triathlon and this attractive customer demographic by becoming a USA Triathlon Certified Multisport Retailer (CMR). The unique position provided by this program will allow you to increase your customer base and your bottom line through association with USA Triathlon. Putting yourself on the map with our members who love to swim, bike, run, and ski (yes, winter triathlon is growing too!), will surely give you a leg up in the market place.
Program Benefits:
  • Listed as Certified Multisport Retailer on with a link to your website
  • Listed annually as a Certified Multisport Retailer in USA Triathlon Magazine
  • Receive a Certified Multisport Retailer logo for use on emails, website, letterhead, etc.
  • Receive a Certified Multisport Retailer window decal
  • Opportunity to be featured as the “CMR of the Quarter” on
  • Connect with USA Triathlon’s partners who offer the best multisport products in the industry

Program Requirements:
  • Sponsor at least one (1) USA Triathlon-sanctioned event per year
  • Provide at least two (2) beginner clinics per year
  • Have a USA Triathlon-Certified Coach formally affiliated with the shop
  • Be an authorized dealer of at least one (1) USA Triathlon-sponsored product
  • Post the Certified Multisport Retailer logo on your website
  • Display a USA Triathlon marketing  kit prominently in store
  • Provide a 10% discount to USA Triathlon members
  • Provide bike fit analysis for shops that sell bike
  • Provide gait analysis for shops that sell running shoes
Click here to view Current Certified Multisport Retailers

How To

If you are interested in getting in on the ground floor of this innovative program, click here to download the application. Email completed applications to or fax to 719-597-2121.

Certified Multisport Retailer of the Quarter

Nominate your shop qualify for the “CMR of the Quarter!”

  • Simply tell us about your shop! Are you a sponsor of a local charity or hosting a clinic soon? We would love to hear about it! Send us a short story and pictures of a recent clinic or event held at your shop to  


  • Encourage customers to tell us about their experience and nominate your shop for the “CMR of the Quarter.” Customers can nominate you in the comments section at the bottom of this page!

USA Triathlon Certified Multisport Retailer List

Store Website Phone City, State Zip Code


Bicycle Cove 256.533.2300 Huntsville
Bike Link of Hoover 205.985.0001 Hoover
Pro Cycle and Triathlon 251.929.7060 Fairhope


Destination Kona Triathlon Store 602.999.3033 Scottsdale
Triple Sports Triathlon Co. 480.994.1174 Scottsdale
TriSports   888.293.3934 Tucson


Hazard's Cyclesport 805.966.3787 Santa Barbara
Hypercat Racing 805.477.0353 Ventura
Nytro Multisport 760.632.0006 Encinitas
Rocklin Endurance Sports 916.259-2820 Rocklin
Triathlon LAB 310.374.9100 Redondo Beach
Triathlon LAB 310.829.2227 Santa Monica
Tri-Zone 562.493.5880 Los Alamitos


KompetitiveEdge 303.468.1067 Sheridan
TriBella 303.495.2477 Denver


Tri & Cycle Greenwich 203.990.0028 Old Greenwich
Tri & Cycle Westport 203.277.6177 Westport


Rehoboth Beach Sports 302.727.5690 Rehoboth Beach
Rehoboth Beach Sports  302.227.4848
Rehoboth Beach


Potomac River Running, Inc.- Cleveland Park 202.244.3544 Washington


Bike Fitters 904.285.3775 Ponte Vedra
Clever Training 800.577.8538 Indian Rocks Beach
Mack Cycle and Fitness 305.661.8363 Miami
The Runner's Edge 561.361.1950 Boca Raton
Running Zone, Inc. 321.751.8890 Melbourne
Tri Authority Corporation 239.281.6778 Fort Myers
Tri Jungle 305.460.9980 Miami
Out-Spoke'N Bikes 727.723.2453 Clearwater
Out-Spoke'N Bikes 813.831.1414 Tampa
Out-Spoke'N Bikes
Lake Mary

GEORGIA Retail Store 770.587.9944 Atlanta
Cadence Bikes & Multisport, LLC 404.252.2453 Atlanta
Podium Multisport, LLC 404.892.3400 Atlanta
PTS Sports 770.529.0285 Acworth
PTR Sports
Roswell Bicycles, Inc. 770.642.4057 Roswell


Element Multisport- Chicago 773.529.4874 Chicago
Element Multisport- Oak Park 708.948.7579 Oak Park
Geneva Running Outfitters 331.248.0221 Geneva
Get a Grip Cycles Pro Studio 773.427.4747 Chicago
Get a Grip Cycles Fit Studio 312.627.1701 Chicago
Naperville Running Company 630.357.1900 Naperville
Running Away Multisport- Chicago 773.395.2929 Chicago
Running Away Multisport- Deerfield 847.945.2929 Deerfield


The Runner's Forum Avon 317.272.7463 Avon
The Runner's Forum Carmel 317.844.1558 Carmel
The Runner's Forum Downtown Indianapolis 317.955.7463 Indianapolis
The Runner's Forum Fishers 317.773.7108 Fishers
The Runner's Forum Greenwood  317.865.7463
Spin Zone Cycling 574.243.4994 Granger


Kyle's Bikes/ 515.963.2445 Ankeny


Swim Bike Run of Kentucky 859.455.3384 Lexington
VO2 Multisport 502.290.7433 Louisville


Bike Doctor Arnold 410.544.3532 Arnold
Parvilla Cycle & Multisport 443.949.7130 Edgewater
Potomac River Running, Inc.- Rockville 301.251.1290 Rockville
TriCycle and Run  410.745.2836
St. Michaels


Fast Splits 617.630.8500 Newton
Fit Werx 2 978.532.7348 Peabody


Running Fit- 4th & Liberty 734.769.5016 Ann Arbor
Running Fit- Ann Arbor East 734.548.6299 Ann Arbor
Running Fit- Northville 248.380.3338 Northville
Running Fit- Novi Town Center 248.347.4949 Novi
Running Fit- Traverse City 231.933.9242 Traverse City
Running Fit- Traverse City 231.932.5401 Traverse City
Running Fit- West Bloomfield 248.626.5451 West Broomfield
Running Fit- World Headquarters 734.929.9022 Ann Arbor


Keswick Cycle- Cherry Hill 856.795.0079 Cherry Hill
The Red Bicycle Studio 732.933.3860 Red Bank
Starting Line Sports 973.514.1057 Madison


Hawk's Tri-Cycle 505.792.1474 Albuquerque
Sport Systems 505.837.9400 Albuquerque


Brickwell Cycling and Multisport- Great Neck 516.482.1193 Great Neck
Brickwell Cycling and Multisport- Manhasset 516.439.5553 Manhasset
Brickwell Cycling and Multisport- Syosset 516.558.7841 Syosset
Runner's Edge 516.420.7963 Farmingdale
Sunrise Tri 631.587.6200 West Babylon
Swim Bike Run NYC 212.399.3999 New York
Syracuse Bicycle 315.446.6816 Syracuse


Inside Out Sports- Cary 919.466.0101 Cary
Inside Out Sports- Charlotte 704.333.8331 Charlotte
Inside Out Sports- Raleigh 919.861.9903 Raleigh


Bike Authority 440.546.9966 Broadview Hts.


Schlegel Bicycles 405.232.4040 Oklahoma City


Athletes Lounge 503.477.5906 Portland


Breakaway Bikes 215.568.6002 Philadelphia
Keswick Cycle- Glenside 215.885.7433 Glenside
Keswick Cycle- Philadelphia 215.397.4191 Philadelphia
Mojo Running 724.772.2808 Seven Fields


On On Tri, Inc 843.295.9565 Hilton Head Island


R.B.'s Cyclery 615.567.6633 Franklin


Bay Area Bike & Tri 
Corpus Christi
Jack & Adam's Bicycles LLC 512.472.5646 Austin
Playtri Dallas 214.370.9010 Dallas
Playtri McKinney 469.342.6776 McKinney
Swim Bike Run of Victoria 361.485.0771 Victoria
Tru Tri Sports 281.758.2399


Potomac River Running, Inc.- Arlington 703.243.2332 Arlington
Potomac River Running, Inc.- Ashburn 703.729.0133 Ashburn
Potomac River Running, Inc.- Burke 703.978.0500 Burke
Potomac River Running, Inc.- Fairfax 703.988.9700 Fairfax
Potomac River Running, Inc.- Leesburg 571.916.0302 Leesburg
Potomac River Running, Inc.- Reston 703.689.0999 Reston
Potomac River Running, Inc.- Tysons 703.790.3338 Falls Church
Riptide Swin & Tri 703.753.5111 Gainsville
Sportfit Lab 703.435.5537 Herndon


Fit Werx 802.496.7570 Waitsfield


Endurance Sports Northwest 425.493.8444 Mukilteo
Northwest Tri & Bike 


Endurance House 608.441.9084 Madison
Endurance House 608.836.9084 Middleton