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USA Triathlon Foundation “Celebration of Sport” Presented by TicketSocket to be Hosted in Milwaukee, Aug. 6

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by USA Triathlon Foundation

COLORADO SPRINGS, Colo. - The USA Triathlon Foundation is excited to announce the USA Triathlon Foundation “Celebration of Sport” presented by TicketSocket is to be held at Discovery World in Milwaukee, Wisconsin, on Aug. 6, 2026, from 4:30-7 p.m. 

Held in conjunction with 2026 USA Triathlon Nationals, the Foundation’s “Celebration of Sport” celebrates the achievements of the USA Triathlon Foundation, which focuses on funding programs that expand access and create opportunity across the multisport community — Encourage youth participation; Inspire pathways to access and inclusion; and Ignite Olympic/Paralympic dreams — to transform lives through sport by providing opportunities to swim, bike, and run.  

The evening will feature a patio reception overlooking scenic Lake Michigan with heavy appetizers and cocktails, live music, the presentation of the Race Director of the Year Award presented by TicketSocket, a silent auction, and an Elevate28 overview, which is the USA Triathlon Foundation’s four-year fundraising campaign to raise $28 million dollars by LA28. All proceeds will benefit the USA Triathlon Foundation’s efforts. 

“We are excited to once again bring our community together for this year’s USA Triathlon ‘Celebration of Sport’ Gala presented by TicketSocket,” said Jason Rizzi, Chief Development Officer of the USA Triathlon Foundation. “This special evening is an opportunity to celebrate the spirit of triathlon and recognize our athletes, supporters, and advocates. Through the work of the USA Triathlon Foundation, we remain committed to expanding access, fostering inclusion, and supporting athletes at every level. We look forward to an unforgettable night that highlights the strength of our community and the enduring impact of our shared passion for triathlon.” 

”TicketSocket is thrilled to continue its long-standing partnership with USAT into 2026," said Kai Blanche, Chief Financial Officer at TicketSocket. "TicketSocket continues to grow its relationships in the Race Registration community, and it all starts with supporting the staff, athletes and foundations at the National and Federation level through USA Triathlon. We look forward to being a presenting sponsor for the 6th year in a row at this year’s Celebration of Sport." 

Individual tickets for the USA Triathlon Foundation Gala are $150. To purchase tickets, click here. For more information, email  info@usatriathlonfoundation.org. 

About the USA Triathlon Foundation 

The USA Triathlon Foundation is a 501(c)(3) nonprofit organization and the charitable arm of USA Triathlon. The Foundation advances the sport’s mission by funding programs that expand access and create opportunity across the multisport community. Focused on three philanthropic priorities, (1) Encouraging Youth Participation (2) Inspiring Pathways to Access and Belonging (3) Igniting Olympic and Paralympic Dreams, the Foundation works to transform lives through sport by providing opportunities to swim, bike, and run. Since its founding in 2014, the Foundation has impacted thousands of lives by investing in individuals and organizations that are building a healthier, more inclusive United States through triathlon. 

About USA Triathlon  

USA Triathlon is proud to serve as the National Governing Body for triathlon, as well as duathlon, aquathlon, aquabike, winter triathlon, off-road triathlon, paratriathlon, and indoor and virtual multisport events in the United States. Founded in 1982, USA Triathlon sanctions more than 3,500 events and races and connects with and supports more than 300,000 unique active members each year, making it the largest multisport organization in the world. In addition to its work at the grassroots level with athletes, coaches, and race directors — as well as the USA Triathlon Foundation — USA Triathlon provides leadership and support to elite athletes competing at international events, including World Triathlon Championships, Pan American Games and the Olympic and Paralympic Games. USA Triathlon is a proud member of World Triathlon and the United States Olympic & Paralympic Committee (USOPC). 

About TicketSocket   

TicketSocket provides event organizers and developers worldwide with a customizable white label ticketing, registration, and event management platform. Vendors and organizers enjoy total control of the experience created for their customers, with none of the time and costs traditionally associated with creating a custom solution. TicketSocket prioritizes organizations’ ownership of their own funds, data, brand, and functionality. The company’s proprietary plug-in framework, white-label tools, and open APIs pioneer a new level of interactivity and customization for event promoters, venues, developers, and other ticketing companies. TicketSocket currently provides services to thousands of customers worldwide, facilitating millions of transactions per year. Founded in 2012, the company is headquartered in Newport Beach, California, with additional offices in Asia, Europe, Australia and North America. For more information, visit www.ticketsocket.com.