USA Triathlon’s Eighth Annual National Triathlon Week Presented By Nix Biosensors Kicks Off Today, June 17

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by USA Triathlon

National Triathlon Week Presented by Nix Biosensors

National Triathlon Week Presented by Nix Biosensors

COLORADO SPRINGS, Colo. — USA Triathlon today announced the start of the eighth annual National Triathlon Week Presented by Nix Biosensors, a nationwide initiative to celebrate the sport of triathlon and all its constituency groups. The social-media-based campaign brings the multisport community together from June 17-23 — not only to swim, bike and run, but also to share experiences, inspiring stories, advice and support.

National Triathlon Week is not only a celebration of triathletes and paratriathletes from all backgrounds, but also a chance to recognize those who play an active role in fueling the multisport lifestyle — from race directors and officials to coaches and race-day volunteers.

Throughout the week, athletes are encouraged to get involved and celebrate the sport by posting on social media with the hashtag #TriWeek and tagging @usatriathlon. During National Triathlon Week in 2023, social posts about #TriWeek garnered more than 1.3 million impressions.

“Happy National Triathlon Week! We look forward to the week-long celebration of the sport and we encourage and invite all members of our wonderful multisport community to get involved," said Victoria Brumfield, USA Triathlon CEO.

“Nix Biosensors is proud to support the endurance community through education and awareness during National Triathlon Week. We want to empower athletes to access, understand, and act on their fitness and health goals, and are honored to provide expertise in hydration management so athletes can push their boundaries,” said Meridith Cass, CEO and Founder of Nix Biosensors.

Throughout National Triathlon Week, content will be shared daily on USA Triathlon’s website and social media channels, including inspiring age-group and elite athlete feature stories, swim, bike and run tips from USA Triathlon Certified Coaches and information on how athletes can get involved in the sport, including racing in USA Triathlon Sanctioned races in their local communities. A different multisport-related theme will be featured each day of National Triathlon Week.

National Triathlon Week Presented by Nix Biosensors

Monday, June 17: History of Triathlon

Tuesday, June 18: Triathlon Across the Country

Wednesday, June 19:  Swim Day

Thursday, June 20: Bike Day

Friday, June 21: Run Day

Saturday, June 22: The Next Generation

Sunday, June 23: Ignite the Spark

The week’s activities promote sharing of stories and training tips by current multisport athletes — making it an ideal opportunity for prospective triathletes to learn more about the multisport lifestyle. USA Triathlon will suggest activities that fit each day’s theme, encouraging members to join the celebration by sharing photos on their own social media channels of themselves training and racing, using #TriWeek.

 

National Triathlon Week Presented by Nix Biosensors (Photo by USA Triathlon)

About Nix Biosensors

Nix is changing the way humans manage health by empowering consumers to access, understand, and act on their personal biology in real time. We built the first biosensor to analyze sweat and provide endurance athletes with personal hydration data – scientifically validated, and delivered in real time. The result is knowing when, what, and how much to drink, helping you optimize your performance and reach your goals.

Headquartered in Boston, Massachusetts, Nix is founded by CEO Meridith Cass, a graduate of Harvard Business School, former VC, and 9-time marathoner. Advisors include Tom Fowler, Former President of Polar; Dr. Bob Murray, Founder and former Director of the Gatorade Sports Science Institute, and Tatyana McFadden, the 5x Olympian and 17x Medalist. Learn more at nixbiosensors.com.

About USA Triathlon

USA Triathlon is proud to serve as the National Governing Body for triathlon, as well as duathlon, aquathlon, aquabike, winter triathlon, off-road triathlon, paratriathlon, and indoor and virtual multisport events in the United States. Founded in 1982, USA Triathlon sanctions more than 3,500 events and races and connects with and supports more than 300,000 unique active members each year, making it the largest multisport organization in the world. In addition to its work at the grassroots level with athletes, coaches, and race directors — as well as the USA Triathlon Foundation — USA Triathlon provides leadership and support to elite athletes competing at international events, including World Triathlon World Championships, Pan American Games and the Olympic and Paralympic Games.

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