2026 USA Triathlon Foundation Celebration of Sport Presented by TicketSocket
Aug 6, 2026 | Milwaukee, WI, USA
Welcome to the official page for the 2026 USA Triathlon Foundation Celebration of Sport presented by TicketSocket. This engaging event promises to be an evening of inspiration, recognition, and celebration of outstanding achievements in the world of triathlon.
Event Details
Date: August 6, 2026
Time: 4:30-7 p.m.
Location: Discovery World, Milwaukee, Wis.
Attire: Cocktail
Join the USA Triathlon Foundation for an unforgettable evening at the Celebration of Sport presented by TicketSocket, held in conjunction with 2026 USA Triathlon Nationals. Set against the stunning backdrop of Discovery World in Milwaukee, Wisconsin, the event will take place on Aug. 6 at 4:30 p.m.
The evening will feature a patio reception overlooking scenic Lake Michigan with heavy appetizers and cocktails, live music, the presentation of the Race Director of the Year Award presented by TicketSocket, a silent auction, and an Elevate28 overview, which is the USA Triathlon Foundation’s four-year fundraising campaign to raise $28 million dollars by LA28. All proceeds will benefit the USA Triathlon Foundation’s efforts.
The USA Triathlon Foundation is a 501(c)(3) nonprofit organization and the charitable arm of USA Triathlon. The Foundation advances the sport’s mission by funding programs that expand access and create opportunity across the multisport community. Focused on three philanthropic priorities, (1) Encouraging Youth Participation (2) Inspiring Pathways to Access and Belonging (3) Igniting Olympic and Paralympic Dreams, the Foundation works to transform lives through sport by providing opportunities to swim, bike, and run. Since its founding in 2014, the Foundation has impacted thousands of lives by investing in individuals and organizations that are building a healthier, more inclusive United States through triathlon.
- 4:30 p.m. - Celebration begins
- 5:00 p.m. - Welcome remarks from USA Triathlon CEO
- 6:00 p.m. - Race Director of the Year Award
- 7:00 p.m. - Event Ends
Purchase your tickets here!
To purchase tickets, sponsor the event, or learn more, please email info@usatriathlonfoundation.org.
Will dinner be served?
No, a formal dinner will not be served. However, heavy hors d'oeuvres and an open bar are included with your ticket purchase.
Is the event indoors or outdoors?
The evening will take place on the outdoor patio of Discovery World overlooking the water.
Race Director of the Year
LEARN MOREWe will be honoring the 2026 Race Director of the Year, Presented by TicketSocket. This award recognizes a race director who displays excellence in the USA Triathlon race director community.