COLORADO SPRINGS, Colo. — USA Triathlon today announced that Zone3, now in its second year as USA Triathlon’s swimwear partner, will be the organization’s Exclusive Triathlon Performance Apparel, Official Custom Triathlon Performance Apparel, Exclusive Wetsuit and Exclusive Swimskin Partner of USA Triathlon.

Zone3 will provide performance apparel, wetsuits and swimskins to athletes on the U.S. Elite National Team and Toyota U.S. Elite Paratriathlon National Team and will also support designated high-performance teams, coaches and staff. The partnership is through 2024.

Zone3 will also serve as the title sponsor of USA Triathlon’s Youth & Junior Nationals. The company offers a kids’ product line designed specifically for youth multisport athletes, featuring a kid-specific fit and design while maintaining performance technology.

“We are really excited to enter into this fantastic partnership with USA Triathlon. Our dedication to creating world-leading open water swimming and triathlon products, and USA Triathlon’s dedication in growing the sport, provides the perfect opportunity for both organizations to create an unbeatable experience for each athlete,” said James Lock, CEO and Founder of Zone3. “We can’t wait to share in our knowledge and passion of the sport with USA Triathlon and all athletes involved, and look forward to a successful partnership.”

“We are thrilled to build on our partnership with Zone3. USA Triathlon’s organizational values align closely with Zone3, a company dedicated to constantly innovating, adapting and finding creative solutions in supporting the best teams, clubs and athletes in the US,” said Victoria Brumfield, Chief Business Development Officer and Chief of Staff at USA Triathlon. “To partner with a brand that is as committed to maximizing the potential of age-group athletes as they are to our U.S. National Teams, and we think the entire multisport community will benefit as a result.”

In addition to the company’s support of high performance and youth athletes, Zone3 will also provide product for awards at select USA Triathlon-owned National Championships. All USA Triathlon Annual Members will have access to one of the widest range of triathlon and swimming collections available in the USA and will gain exclusive benefits from Zone3’s partnership.

Zone3 will also contribute philanthropic support to the USA Triathlon Foundation and offer stewardship benefits for high-level donors to the Foundation. Finally, aligned with USA Triathlon’s continued commitment to providing its constituents with unmatched value and service, the company will explore potential discount and sponsorship opportunities with USA Triathlon-certified coaches and race directors, collegiate clubs and NCAA programs.

To learn more about Zone3, visit www.Zone3.us.

About Zone3
Swimming, cycling and running has been in our DNA since day one. Elite triathlete and World Championship winner, James Lock, founded ZONE3 fueled by his obsession with performance and gaining the competitive advantage. With world-class products, designed and tested by athletes, we have grown to become Europe’s leading open water swimming and triathlon brand and seeks to inspire athletes in the USA in reaching their goals. With a dedication to athlete lead product development, we’ve designed an incredible range of products design to help maximize athlete’s sporting performance and enjoyment, no matter where they are in their journey. We understand what it takes to be your best and the sacrifices and efforts which are made to take part in the sport we love, and therefore offer the broadest range of open water swimming and triathlon product in the US market to cater all needs. For fifteen years we have listened, learnt and evolved to support you further. www.Zone3.us : Passion in Performance.

About USA Triathlon
USA Triathlon is proud to serve as the National Governing Body for triathlon, as well as duathlon, aquathlon, aquabike, winter triathlon, off-road triathlon, paratriathlon, and indoor and virtual multisport events in the United States. Founded in 1982, USA Triathlon sanctions more than 4,000 races and connects with more than 400,000 members each year, making it the largest multisport organization in the world. In addition to its work at the grassroots level with athletes, coaches, and race directors — as well as the USA Triathlon Foundation — USA Triathlon provides leadership and support to elite athletes competing at international events, including World Triathlon Championships, Pan American Games and the Olympic and Paralympic Games. USA Triathlon is a proud member of World Triathlon and the United States Olympic & Paralympic Committee (USOPC).

Zone3 Extend and Enhance Partnership with USA Triathlon to Become Exclusive Wetsuit and Performance Triathlon Apparel Partner

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